Citizen Experience Workshop Videos

Nick Vat: From Fashion to Public Service

Nick Vat, in his recent presentation at our London workshop, used the example of a major fashion retailer to make some pertinent points about the importance of people, process and technology in providing excellent customer service.

In the context of digital transformation of public service, he discussed the importance of focusing on understanding the needs of citizens before embarking on a technology project. His presentation included some sequences from a video interview with a major corporate client in the fashion industry.

By Jeffrey Peel

Editor, Citizen20Series and MD, Quadriga Consulting.I am responsible for all site content and have overall responsibility for site editorial, as well as site membership.

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